Rimmel Magnif’Eyes Double Ended Shadow & Liner Review & Swatches

I never knew I could find something soooo comparable to my ride-or-die By Terry Ombre Blackstar eyeshadow crayons, which I’ve reviewed here. That’s a bold statement, I know, and I stand by it.

Best thing is, these can be found in drugstores and are so darn cheap (compared to the By Terry ones, of course)! Plus, each comes with two shades – how amazing is that?

These were featured in my Current Drugstore Makeup Favorites and March 2016 Beauty Favorites posts because they’re truly remarkable. They’re the best drugstore eyeshadow crayons – they’re even better than my high-end ones!

Check out my Rimmel Magnif’Eyes Double Ended Shadow & Liner review below.


Rimmel Magnif’Eyes Double Ended Shadow & Liner Review & Swatches



Rimmel claims these shadow-liner duos are:

  • A combination of their 2-in-1 stay true shadow and 24 hour kohl kajal liner, which can be used on both the lash line and water line;
  • Highly-pigmented with ultra-intense colour;
  • Creaseproof;
  • Transferproof;
  • Waterproof; and
  • Quick Drying.

I can truly say that all these claims are true, except I’m not quite sure about their “24 hour” claim. The liners are very long lasting, but I’m not sure if they’d last for 24 hours.

Also note that my review is based on using them as eyeshadow or eyeshadow bases, not eyeliner. I’ve rarely worn them as eyeliner.



In Australia, these come in four color-combinations:

  • #001 Back To Blacks
    • Liner: Black (matte)
    • Shadow: Gun Metal Grey (high pearl with glitter)
  • #002 Kissed By A Rose Gold
    • Liner: Brown (low pearl)
    • Shadow: Rose Gold (medium pearl)
  • #003 Queens Of The Bronzed Age
    • Liner: Gold (high pearl with glitter)
    • Shadow: Bronze (medium pearl)
  • #004 Dark Side Of Blue
    • Liner: Cobalt Blue (matte)
    • Shadow: Dark Grey (low pearl)

Check out the swatches below:

Rimmel Magnif'Eyes Double Ended Shadow & Liner Review & Swatches

Rimmel Magnif’eyes Double Ended Shadow & Liner in (L – R) Dark Side Of Blue, Queens Of The Bronzed Age, Back To Blacks, and Kissed By A Rose Gold.

I love how they’re so neutral and wearable!

I guess the only difference this has against the By Terry ones are that the By Terry ones have so much more glitter in them.



They glide on so easily on the skin with absolutely no skin-tugging. They’re so creamy and richly pigmented, making blending so effortless. These don’t dry out immediately, so I do have time to blend it out before they set. However, once they set, they’re completely budge-proof.



As they’re very budge-proof, they can only be removed with an oil-based makeup remover. My favorite cleansing oils, the Dermalogica PreCleanse and Boscia Makeup Breakup Cool Cleansing Oil, remove them effortlessly, but my favorite micellars, the Garnier Pure Active and Bioderma, can’t completely remove them, especially the darker colors.

I have never worn them for more than 12 hours, but every time I’ve worn them, they lasted until I had to remove them. The only color that didn’t last as long was the light gold shade in the Queens Of The Bronzed Age duo. I love wearing that shade in the inner corners of my eyes as a highlight and it usually lasts for about 6-7 hours.

Note that I usually wear these colors as eyeshadows though, not eyeliner. As an eyeliner, I find the dark grey and black ones disappear from the waterline after a few hours, but as eyeshadow bases, they last all day. I’ve worn the cobalt blue liner on my lower lash line a couple of times and they’ve always lasted at least 6-7 hours.



The crayons come in a twist-up packaging with a clear lid, making it super easy for us to see the colors. They’re not too bulky, making them perfect for travelling.

The crayons themselves are pretty sturdy and they won’t break easily.



They’re available internationally from ASOS for US$12. In Australia, they retail for AU$16.95 at Priceline. In the UK, they’re available for £6.99 at Boots.


Final Verdict

All in all, I have nothing bad to say about these, except that I wish they’d come out with more colors! They’re so much more durable, budge-proof and intense than the Maybelline Color Tattoo Crayons, which I’ve reviewed here.

They’ve become my absolute ride-or-die, holy grail makeup items in my collection and I’m definitely going to take these travelling with me!

Rimmel, you’ve totally nailed it.


Beauty Bucketeer Approved


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